Chapter 13 - Be an Influencer - Nurturing an Audience

Chapter 14 - Be a Student - Pursuing Learning Opportunities

Chapter 15 - Be a Parent & Teacher - Investing in People for the Greater Good

Chapter 16 - Be a Leader - Taking (and Giving) a Seat at the Table

Chapter 18 - Be Integrated - When Everybody Clicks

What Marketers Can Learn from the Military

What Marketers Can Learn from Innovators

What Marketers Can Learn from Transportation

What Marketers Can Learn from Healthcare

What Marketers Can Learn from Government

What Marketers Can Learn from Psychology

Why I Wrote This Book