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When Everybody Clicks: Sustainable Digital Marketing
Galvanizing People, Data, & Strategy for a Purpose


3 Policies & Projects Undergoing Change
Policies and projects are created by people, for people. Define ways to have a say as a brand consumer or constituent.
Lisa Williams-Scott
5 min read


The Need for Ethics and Governance In AI Implementation
Meta, more specifically, Mark Zuckerberg, just laid off 600 employees that were part of hiring for their AI initiatives. Reading the details of they layoffs was infuriating. Quick hires of a lot of people without a clear vision of sustainability. Coverage focused almost entirely on Meta. Little discussion about the governance needed to prevent ongoing issues exactly like this. Important decisions were made by the company to calculate speed to market and financial gains. Were
Lisa Williams-Scott
4 min read


No Kings Day in Portland, Oregon
No Kings Day Protest in Portland, Oregon
Lisa Williams-Scott
5 min read


Open Letter to Healthcare Leaders
Healthcare marketing, tech, patient experience, clinical, and operational teams need less silos and more alignment on the problems they need to solve together.
Lisa Williams-Scott
6 min read


Seven
A diagnosis of Agitated Catatonia introduced me first-hand to the good, the bad, and the ugly of behavioral health care.
Lisa Williams-Scott
8 min read
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