Chapter 3 - Be a Historian - Learning from Other Systems
Brian Clark, Founder & CEO of Copyblogger Media, once shared that the best way for us to learn and improve upon our marketing ecosystem was to study other systems. That advice has moved me to examine politics, law, healthcare and even sports systems in an effort to illuminate what drives success. The goal is exploring the successes and failures of other industries and verticals and adopting their best methods for teaching, innovating and succeeding. This chapter is dedicated