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When Everybody Clicks:
Sustainable Marketing
Chapter 17 - Be a Partner - Understanding the Difference Between a Contract and a Partnership
As I asked questions about partnerships in digital marketing; partnerships between a brand and its' digital marketing vendors,...
Lisa Williams-Scott
3 min read
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Chapter 18 - Be Integrated - When Everybody Clicks
I struggled with where to put this chapter, at the beginning or the end, it could have belonged in either place but I choose to put it at...
Lisa Williams-Scott
4 min read
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