When Everybody Clicks: Sustainable Digital Marketing 

Copyright 2020

Need a speaker for your conference or training?

Speaking + Workshops

 

"The whole purpose of education is to turn mirrors into windows"*. 

 

I love speaking and educating on Digital Marketing because it challenges my ideas in an industry that changes so quickly it can boast no gurus. I've educated more than 10,000 people on integration of digital strategy, content strategy, search optimization, social, PR, media and CRM and I'm educated daily by people much smarter than I. I've been honored to present at more than 30 conferences and have provided more than 20 workshops and training sessions regionally, nationally and internationally. Let me know how I can help with your conference or training.

 

Proudest speaking achievement: Most Popular Presentation Deck at SMX Advanced

 

Past & Upcoming Speaking & Moderating Gigs:

2020 Engage Portland

2020 US Search Awards Judge

2019 Healthcare Internet Conference Orlando 

2019 US Search Awards Judge

2019 Engage Portland

2018 US Search Awards Judge

2018 Wharton School of Business Customer Centricity Conference (attendee)

2018 AAMC (Association of American Medical Colleges) Seattle

2018 Engage Portland

2017 OHSU MS Healthcare Management (Healthcare Marketing MGT 569)

2017 US Search Awards Judge 

2017 Healthcare Internet Conference Austin

2017 Healthcare Marketing & Physician Strategies Summit Austin

2017 Engage Portland

2017 SEMpdx Portland

2016 Healthcare Internet Conference

2016 Seattle Interactive Conference

2016 Delight Conference

2016 AMAPDX Awards Judge

2016 US Search Awards Judge

2016 Communicators Conference Portland

2016 SEMpdx Portland

2015 US Search Awards Judge

2015 SMX Advanced Seattle
2015 SMX West San Jose
2014 SMX Advanced Seattle
2014 SMX West San Jose
2014 SMX East New York
2014 Integrated Marketing Summit Atlanta
2014 ClickZ/SES Chicago
2014 SEMPO Atlanta
2014 ClickZ/SES Chicago
2013 BrightEdge Share13
2013 SMX Advanced Seattle
2013 ClickZ/SES Chicago
2013 ClickZ/SES San Francisco
2012 SMX West San Jose
2012 SMX London
2012 ClickZ/SES San Francisco
2012 ClickZ/SES Chicago
2011 SMX East New York
2011 SMX Social Scottsdale
2011 SES New York
2010 SMX Advanced Seattle
2010 SMX West San Jose
2010 Online Marketing Summit Portland
2010 SES East New York
2009 InnoTech Portland
2009 Software Association of Oregon Portland
2009 SMX East New York
2009 Oregonian/JournoPDX
2008 Software Association of Oregon Portland
2008 SearchFest Portland
2008 SMX West Santa Clara


Workshops, Speaking & Training Topics:

 

-Digital and the Patient Journey

-Transparency: The Website Triple Aim

-Applying Ecommerce Strategies to Healthcare

-Building a Content Roadmap

-Spending time in the Data Layer
-Synergies, Not Silos: Integration of Paid, Owned & Earned
-The CMO Digital Marketing Dashboard
-Influencer Identification & Outreach
-25 Top Social Marketing Lessons for Search Marketers
-Content KPI’s that Matter
-Creating Contracts for Relationship & Revenue
-Leveraging Sales, Customer Service and Search Teams for Content Mapping to the Customer Journey
-Content Marketing Methodology & Measurement
-Expertise Online - Authority that Leads to Audience

-Leadership, Task Completion & Alignment

 

*Quote by Sydney J. Harris, American Journalist