When Everybody Clicks

Sustainable Digital Marketing

How Relationship Impacts a Technology Industry

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    When Everybody Clicks: Sustainable Digital Marketing 

    Copyright 2019

    Need a speaker for your conference or training?
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    Speaking + Workshops

     

    "The whole purpose of education is to turn mirrors into windows"*. 

     

    I love speaking and educating on Digital Marketing because it challenges my ideas in an industry that changes so quickly it can boast no gurus. I've educated more than 10,000 people on integration of digital strategy, content strategy, search optimization, social, PR, media and CRM and I'm educated daily by people much smarter than I. I've been honored to present at more than 30 conferences and have provided more than 20 workshops and training sessions regionally, nationally and internationally. Let me know how I can help with your conference or training.

     

    Proudest speaking achievement: Most Popular Presentation Deck at SMX Advanced

     

    Past & Upcoming Speaking & Moderating Gigs:

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    2019 US Search Awards Judge

    2019 Healthcare Internet Conference Orlando 

    2019 Engage Portland

    2018 US Search Awards Judge

    2018 Wharton School of Business Customer Centricity Conference (attendee)

    2018 AAMC (Association of American Medical Colleges) Seattle

    2018 Engage Portland

    2017 OHSU MS Healthcare Management (Healthcare Marketing MGT 569)

    2017 US Search Awards Judge 

    2017 Healthcare Internet Conference Austin

    2017 Healthcare Marketing & Physician Strategies Summit Austin

    2017 Engage Portland

    2017 SEMpdx Portland

    2016 Healthcare Internet Conference

    2016 Seattle Interactive Conference

    2016 Delight Conference

    2016 AMAPDX Awards Judge

    2016 US Search Awards Judge

    2016 Communicators Conference Portland

    2016 SEMpdx Portland

    2015 US Search Awards Judge

    2015 SMX Advanced Seattle
    2015 SMX West San Jose
    2014 SMX Advanced Seattle
    2014 SMX West San Jose
    2014 SMX East New York
    2014 Integrated Marketing Summit Atlanta
    2014 ClickZ/SES Chicago
    2014 SEMPO Atlanta
    2014 ClickZ/SES Chicago
    2013 BrightEdge Share13
    2013 SMX Advanced Seattle
    2013 ClickZ/SES Chicago
    2013 ClickZ/SES San Francisco
    2012 SMX West San Jose
    2012 SMX London
    2012 ClickZ/SES San Francisco
    2012 ClickZ/SES Chicago
    2011 SMX East New York
    2011 SMX Social Scottsdale
    2011 SES New York
    2010 SMX Advanced Seattle
    2010 SMX West San Jose
    2010 Online Marketing Summit Portland
    2010 SES East New York
    2009 InnoTech Portland
    2009 Software Association of Oregon Portland
    2009 SMX East New York
    2009 Oregonian/JournoPDX
    2008 Software Association of Oregon Portland
    2008 SearchFest Portland
    2008 SMX West Santa Clara

    Workshops, Speaking & Training Topics:

     

    -Digital and the Patient Journey

    -Transparency: The Website Triple Aim

    -Applying Ecommerce Strategies to Healthcare

    -Building a Content Roadmap

    -Spending time in the Data Layer
    -Synergies, Not Silos: Integration of Paid, Owned & Earned
    -The CMO Digital Marketing Dashboard
    -Influencer Identification & Outreach
    -25 Top Social Marketing Lessons for Search Marketers
    -Content KPI’s that Matter
    -Creating Contracts for Relationship & Revenue
    -Leveraging Sales, Customer Service and Search Teams for Content Mapping to the Customer Journey
    -Content Marketing Methodology & Measurement
    -Expertise Online - Authority that Leads to Audience

    -Leadership, Task Completion & Alignment

     

    *Quote by Sydney J. Harris, American Journalist